The Frontline of Going Global | Authorities including the Ministry of Commerce of China have released the *Guidelines for Overseas Competition Behavi

Overseas Development Highlights

Ministry of Commerce and other departments issue the Guidelines for Overseas Competition Conduct and Compliance Building in the Automotive Industry

Reporters learned from the Ministry of Commerce that the Ministry of Commerce, the Ministry of Industry and Information Technology, and the State Administration for Market Regulation recently released the Guidelines for Overseas Competition Conduct and Compliance Building in the Automotive Industry, aiming to enhance the compliance operation capability and international influence of automotive enterprises, and promote international cooperation in the global automotive industrial chain and supply chain. The Guidelines, consisting of 20 articles in 4 chapters, provide reference for the production and operation behaviors such as market competition occurring overseas of Chinese automotive enterprises engaged in international production and operation activities, focusing on competitive behaviors such as overseas marketing of automotive enterprises, as well as compliance construction in fields including overseas work safety, quality management, labor protection, and data security. (CCTV News)

Ministry of Commerce: Looking forward to the whole year, China's trade in services will generally maintain a positive and improving trend, with strong growth momentum in service exports

Yan Dong, Vice Minister of the Ministry of Commerce, stated at a press conference held by the State Council Information Office that the development of China's trade in services will embrace a number of favorable factors in the second half of the year. First, the potential of travel services will continue to be released. With the superposition of international exhibitions, business activities, and the peak season of inbound tourism, the export of travel services is expected to continue the trend of rapid growth. Second, high value-added business forms are enjoying sound growth momentum. The overseas expansion of digital platform services, cloud services, and AI-related services is accelerating, and services including telecommunications, computer and information services, intellectual property, culture and entertainment are developing rapidly, driving trade in services to move up the high end of the value chain. Third, policy dividends continue to empower. Policy measures such as expanding the capacity and improving the quality of the service industry and building national demonstration zones for innovative development of trade in services have been implemented and delivered effective results, which complement the upcoming China International Fair for Trade in Services, and will create a better environment for the high-level opening-up and high-quality development of trade in services. Looking forward to the whole year, China's trade in services will generally maintain a positive and improving trend, with strong growth momentum in service exports. (Securities Times)

This project in Qiantang is selected into the national action plan

Recently, 6 departments including the Ministry of Commerce jointly issued the 2026 Work Plan for the "Sails Sailing Overseas" Action Plan for Foreign Cultural Trade, announcing the list of key activities (projects) of the "Sails Sailing Overseas" initiative in 2026. Flickreels, an overseas short drama platform recommended by the Qiantang District Bureau of Commerce of Hangzhou, is selected into the list. Independently developed by Zhangwan Technology (Hangzhou) Co., Ltd., an enterprise based in Qiantang District, the platform was officially launched in July 2024, and currently covers more than 200 countries and regions around the world, supporting 15 languages. (Hangzhou Commerce)

New Market Observation

Russia approves the new version of the automotive industry development strategy

Russian Prime Minister Mikhail Mishustin stated on August 31 that the Russian government has recently approved the new version of the automotive industry development strategy to 2035, aiming to improve the effectiveness of development measures in the automotive sector. According to the text released on the official website of the Russian government, the main objectives of the strategy include increasing automobile output and improving technological autonomy, and one of the key areas is to develop and support the auto parts industry. The strategy emphasizes that labor productivity in the industry should be improved through automation of production processes, intellectual property rights of Russian companies and enterprises should be protected, and the development of the highly automated automotive sector should be intensified. (Xinhua News Agency)

Saudi Aramco seeks to add new oil storage facilities

Saudi Aramco is seeking to add new oil storage facilities to expand its tank reserves already deployed in Europe and Asia. Valery Zhou, Strategy and Market Advisor at Saudi Aramco, said at a conference in Dubai: "We are also looking for more storage resources across the globe." As customer demand for stable oil transportation continues to rise, storage assets have become the key to maintaining supply stability. Saudi Aramco already has available storage locations around the world, including Fujairah in the UAE, Rotterdam in the Netherlands, Okinawa in Japan, and relevant storage facilities in Egypt serving the Mediterranean market. (Sina Finance)

Serbia's first robot factory, jointly built by China and Serbia, is officially put into operation

Local time on August 29, Serbia's first robot factory was officially put into operation in Sabac, a city in the western part of the country. This factory, jointly built by China and Serbia, is also Europe's first mass production base for humanoid robots. According to the introduction, the first phase of the robot factory has an investment of 20 million euros, covering an area of about 3,000 square meters, mainly carrying out the assembly of humanoid robots and robot dogs, calibration of motion and vision systems, and performance testing. At present, the humanoid robots produced by the factory are divided into different models. The relevant robots will be first applied to industrial production in the future, and gradually expanded to fields such as education and public services. According to the plan, the project will also build a robot industrial park in Serbia in the follow-up, with a total planned investment of about 200 million euros. After the full completion of the project, the maximum annual production capacity of humanoid robots and robot dogs is expected to reach 20,000 units, and the products will be targeted at the European and global markets. (CCTV News)

Company Updates

Xiaomi's large home appliances and other products will officially enter the European market on a large scale

According to news from Xiaomi Group, Xiaomi will participate in the IFA 2026 (Berlin International Consumer Electronics Fair) in Berlin, Germany for the first time on local time September 4, and its first mid-fold flagship phone Xiaomi 18 Fold will also be released at the event, and Xiaomi's humanoid robot CyberOne will also be exhibited overseas for the first time. Xiaomi also revealed that a large number of products including large home appliances will officially enter the European market on a large scale this time. (National Business Daily)

Ford China's first pure electric commercial vehicle for export to Europe and other markets rolls off the production line

36Kr learned from Jiangling Motors that on August 31, the offline ceremony of the new Ford Transit City® was held at Jiangling Motors Xiaolan Plant. The Ford Transit City was officially mass produced and rolled off the production line, and the first batch of about 1,000 vehicles will soon be shipped to overseas markets. As Ford China's first pure electric commercial vehicle exported to developed markets including Europe, the new vehicle is equipped with a 56 kWh lithium iron phosphate (LFP) battery and a 110 kW front motor, with a maximum WLTP range of 254 km. This model has been available for order in the European market in the second quarter of 2026, and the first batch of vehicles is expected to be delivered to local users before the end of the year. (36Kr)

Nestlé is approved to invest over 6.4 billion Thai baht in Thailand to expand pet food production

On September 3, the Board of Investment of Thailand (BOI) approved two investment plans of Nestlé Thailand, with a total investment of more than 6.4 billion Thai baht (about 194 million US dollars), which will be used to expand the production of pet food and pet snacks in the Amata City Industrial Park in Rayong Province. Among them, the pet food project has an investment of about 4.5 billion Thai baht, and the pet snack project about 1.93 billion Thai baht. More than 90% of the output of the two projects will be exported to markets including the United States, Canada, Japan, Australia and New Zealand, and it is expected to purchase more than 450 million Thai baht of local raw materials every year. The BOI stated that Thailand is currently the world's second largest pet food exporter, second only to Germany. (Jiemian News)

Industry Trends

China's first high-end heavy-duty gas turbine is exported overseas as a complete unit for the first time

Reporters learned from Dongfang Electric Corporation that the domestically developed F-class 50 MW heavy-duty gas turbine departed from Deyang, Sichuan and was shipped to Kazakhstan. This marks the first complete export of China's fully domestically produced high-end heavy-duty gas turbine overseas, indicating that China has broken the long-term foreign technological monopoly in this field and entered the global high-end energy equipment market. (CCTV News)

From January to July, the consumption of overseas visitors in China reached 2.636 trillion yuan, and foldable phones and AI glasses have become new popular souvenirs for foreign visitors

On September 3, the Ministry of Commerce held a regular press conference, and the relevant person in charge introduced that from January to July this year, the consumption of overseas visitors in China reached 2.636 trillion yuan, a year-on-year increase of 27.8%, and the number of overseas tourists who applied for departure tax refund increased by more than 3 times year on year. "Traveling in China" and "Shopping in China" continue to be booming. Platform data shows that among the top 20 source countries and regions of inbound tourism in this summer, European countries account for 30%, with orders increasing by 275% year on year, and the number of ticket orders increasing by more than 20 times. Domestic trend brands are gaining global popularity, and more and more domestic trend brands and smart products have entered the "must-buy list" of foreign tourists. Smart products such as foldable phones, AI glasses, and smart bands have become the new favorites of foreign tourists. Services continue to be upgraded, and consumption scenarios are optimized. The efficiency of departure tax refund is improved, bringing better consumption experience. (CCTV Finance)

Bamboo scraps have become sought-after goods, and domestically produced bamboo straws are selling well overseas

Moso bamboo forests that were once ignored have become highly sought-after "hot cakes"; and a bundle of straw not only supports a large mushroom industry, but also becomes the core raw material of degradable plastics. At present, a green and low-carbon industrial transformation is advancing at an accelerated pace. From being a burden to becoming a "hot cake", in Chizhou, Anhui, moso bamboo is made into bamboo straws by bamboo product enterprises, with 2 billion pieces sold to more than 40 countries and regions around the world every year, and even the remaining bamboo scraps are fully utilized. (CCTV Finance)

This article is from the WeChat public account "Zhejiang Enterprises Overseas Comprehensive Service Port".