It's a big hit right from the opening! A new shopping landmark in Qiantang has made its debut, and the place is packed with people!

On May 21st, with the support of the Provincial Department of Commerce and the Municipal Bureau of Commerce, the launch ceremony themed "Tides Rising in the East, Courtesies for BRICS" was held at the BRICS Goodies Experience Center. Li Jun, Deputy Director of the Management Committee of Qiantang New Area, Member of the Party Group and Deputy Mayor of Qiantang District, attended the event.

At the event site, as representatives from both the government and enterprises jointly pressed the start button on the large screen, the BRICS Goodies Experience Center officially opened its doors to welcome guests.

Stepping into the experience center, the first thing you'll see is the cultural and creative products in the General Trade Goods Area that are the same as those in museums. South African Rooibos tea awaits to be tasted on the tasting table, and Russian chocolates and Egyptian handicrafts are neatly displayed. This place is not like a traditional shopping mall; it's more like a mini "BRICS countries' cultural living room".

Going further inside, the shelves in the Cross - border E - commerce Area are filled with popular beauty, personal care, and nutritional health products. A citizen is scanning the QR code on her phone to place an order. The clerk next to her tells her, "You can choose to have it delivered to your home by express, or you can pick it up directly at the self - collection area later. It's very convenient."

In the Local Goodies Area, the well - known local brands in Qiantang have new looks. There are Wang's Handmade Crafts, Wengtongzi's plush dolls, Wensli's silk scarves, and Xiyun's skin - care products... Each item reflects the ingenuity and trendiness of Qiantang.

Today, a Exclusive Live - streaming Room for BRICS Goodies has been set up on - site. Hualiang Digital Technology took the lead in making an appearance and vigorously promoted its high - quality Kungfu Bear series products. The China - India - Middle East - North Africa Business Promotion Association brought cultural and creative products of the same style as those in the Grand Egyptian Museum, namely KONOUZ, and ancient papyrus art paintings.

Meanwhile, high - quality local enterprises in Qiantang took the stage one after another to showcase their products. 顾家家居 brought comfortable zero - gravity sofas. 净界之花 passionately promoted its natural skin - care product series. 海仓科技 explained in detail on - site the entire digital and intelligent circulation process of cross - border goods from overseas source factories directly to consumers.

The Immersive Experience Zone specially set up on the opening day was even more bustling. In front of the free tasting counter, people were tasting imported chocolates and flavored teas. In the "Oriental Colors" experience area, beauticians were trying out skin - care products on customers on - site. In the live - streaming room, the anchor was promoting the "Kungfu Bear" series, and the camera also took netizens on a Virtual Tour of the Museum.

Hiba, an international student from Morocco, was holding a "Little Monster from Langlang Mountain" doll and said with a smile, "I love this so much. I must take it home today."

From scanning codes to place orders to direct shipments from bonded warehouses, from general trade goods to cross - border goodies, within this 235 - square - meter space lies Qiantang's ambition and warmth to "buy from the world and sell to the world". This place is not just a shopping venue; it's also a cross - national cultural encounter.

The opening of the BRICS Goodies Experience Center is an important achievement of Qiantang's implementation of the special action of "Buying in BRICS" and the deepening of economic and trade cooperation among BRICS countries. In the future, the experience center will continue to leverage the platform advantages of Qiantang's "Five Zones and One Center". Using high - quality goods as a bridge and culture as a link, it will continuously enrich the supply of goods, innovate consumption scenarios, and strive to build a core window for the external display of BRICS countries' characteristic products and a demonstration benchmark for cross - border new retail.

*Article source: Qiantang Release

This article is from the WeChat official account "Comprehensive Service Port for Zhejiang Enterprises Going Global", and is published in Qiantang with authorization.