The Frontline of Going Global | The Annual Conference of the Boao Forum for Asia 2026 was held in Hainan; COSCO Shipping Lines resumed new booking se

Major Events in Going Global

On March 26, the Plenary Session of the Boao Forum for Asia Annual Conference 2026 was held in Boao, Hainan

The theme of this year's Boao Forum for Asia Annual Conference is "Shaping a Shared Future: New Situations, New Opportunities, and New Cooperation". The conference lasts for four days and will host more than 50 sub-forums, dialogues, round-table meetings and other events. At the press conference held on the morning of the 24th, two flagship reports attracted attention. One report focuses on the economic prospects of Asia. It points out that the share of Asian economies' GDP in the world economy is expected to rise from 49.2% in 2025 to 49.7% in 2026, and Asia remains the main engine of world economic growth. Among them, the status of China and ASEAN as the "anchor of stability" in the region continues to be prominent. China continues to play a key role in connecting diverse markets and the global value chain, and continuously provides new impetus for global economic growth. The other report focuses on "sustainable development". It points out that Asia is leading the global energy transition process, and the newly added clean energy installed capacity each year accounts for 70% of the global newly added installed capacity. Li Baosen, the deputy secretary-general of the Global Energy Interconnection Development and Cooperation Organization, introduced that China's clean energy installed capacity accounts for about 45% of the global total. The total installed capacity of wind and photovoltaic power has increased from 530 million kilowatts in 2020 to 1.84 billion kilowatts in 2025, crossing 1.3 billion - level steps, making important contributions to the energy transition in Asia and the world. (CCTV News)

The First Overseas Investment and Comprehensive Service Exhibition and Fair opened in the Shanghai Eastern Hub International Business Cooperation Zone

On March 25, the First Overseas Investment and Comprehensive Service Exhibition and Fair (hereinafter referred to as the "Overseas Investment Fair") kicked off in the Shanghai Eastern Hub International Business Cooperation Zone. This is the first national - level exhibition and fair in China with the theme of overseas investment and comprehensive services. It is also the first high - level international conference since the pilot operation of the first - phase area of the Shanghai Eastern Hub International Business Cooperation Zone under closed - management at the end of last year. The conference is located in the Shanghai Eastern Hub International Business Cooperation Zone, which is "the world's first and China's only". Its unique institutional advantages are the biggest highlight - invited overseas personnel can enter the zone without a visa and stay for 30 days, and luggage and goods can be cleared at the "first line" upon arrival, allowing for on - the - spot negotiations and barrier - free participation in the exhibition. (People's Daily Online)

Ministry of Commerce: The stable and positive momentum of China's foreign trade is expected to continue

On March 26, He Yongqian, the spokesperson of the Ministry of Commerce, said that in the first two months of this year, China's foreign trade maintained a relatively rapid growth trend. Some key products performed better than expected. In particular, both the import and export of mechanical and electrical products increased significantly, which is inseparable from the strong resilience and innovative vitality of China's foreign trade. Regarding "promoting the optimized and balanced development of trade", He Yongqian emphasized that China is unswervingly promoting high - level opening - up and is willing to work with trade partners to jointly expand the global economic and trade pie. (People's Daily Online)

Nine departments including the Ministry of Commerce issued the "Policy Measures for Promoting the Export of Travel Services and Expanding Inbound Consumption"

Recently, in order to promote the export of travel services and expand inbound consumption, nine departments including the Ministry of Commerce issued the "Policy Measures for Promoting the Export of Travel Services and Expanding Inbound Consumption", proposing 16 specific policy measures in seven aspects, including expanding inbound tourism consumption, facilitating inbound business activities, activating inbound sports event consumption, prospering inbound cultural and entertainment consumption, expanding inbound health consumption, developing inbound education and training consumption, and improving safeguard measures. Experts interviewed believe that the precise implementation of the policies is expected to further promote the export of services, stimulate the inbound consumption market, and expand new space for service consumption. (Xinhua Net)

New Market Observation

German companies are facing severe trade barriers, and the United States has become the most problematic market

According to a survey by the German Chamber of Industry and Commerce (DIHK), affected by the intensifying geopolitical tensions and the rise of protectionism, German companies are facing the most severe trade barriers in decades. DIHK said in a statement on Tuesday that among the 2,400 companies surveyed, 69% said that the trade barriers they faced in their international business had increased, a record - high proportion, up from 58% the previous year. Volker Treier, the head of foreign trade at the association, said that the United States has become the most problematic market, with 86% of respondents indicating that they faced difficulties in the country, including a sharp drop in sales and the lowest - ever expectations for the coming year. (Sina Finance)

Singapore welcomed its first "Made in China" autonomous bus

On March 26, it was reported that Singapore recently welcomed its first "Made in China" autonomous bus, the MOGOBUS. The first batch of six MOGOBUS buses, including this one, are planned to be put into regular operation in the second half of 2026, serving two bus routes: Route 400 in Marina Bay and Route 191 in one - north. This is the first time that Chinese autonomous buses have entered the backbone public transport network of a developed country. The MOGOBUS is jointly developed by Mobike Technology, BYD, MKX Technologies, and autonoma. Currently, the MOGOBUS has been deployed in more than 20 cities in China, serving over 200,000 person - times in total and covering a mileage of over 5 million kilometers. (Beijing Daily)

Cosco Shipping Lines: Resume new booking services from the Far East to the UAE, Saudi Arabia, Bahrain and other regions

On March 25, Cosco Shipping Lines issued a service notice, announcing that it will resume new booking services (for ordinary containers) from the Far East to the following countries in the Middle East, including the UAE, Saudi Arabia, Bahrain, Qatar, Kuwait, and Iraq. (Shangguan News)

Company News

Pop Mart will focus on developing markets in the Middle East, South Asia, Europe, and South America in 2026

On March 25, Wen Deyi, the Chief Growth Officer of Pop Mart, said at the 2025 annual performance press conference that in 2026, the company will focus on developing markets in the Middle East, South Asia, Europe, and South America, and steadily expand its global business map. (Jiemian News)

Alibaba.com launched its first enterprise - level Agent overseas

Early on March 24, Alibaba.com officially launched its first enterprise - level Agent overseas: Accio Work. It is reported that Accio Work launched by Alibaba.com not only has the general capabilities of "Lobster" but is also good at business operation and e - commerce operation. Compared with "Lobster", Accio Work can be used immediately after download without deployment and is currently open to global users. (36Kr)

AliExpress UK Station explodes: Li Ning's sales soar by 300%, and 30% of Amazon users switch to AliExpress

During the anniversary promotion of AliExpress UK Station, brand merchants had a collective explosion. Among them, Li Ning, a representative of Chinese fashion brands, was the most eye - catching. Supported by AliExpress' "Super Brand Going Global Program", its single - day turnover increased by more than 300% compared with the daily average sales. In addition, a survey by the British research institution Censuswide showed that more than one - third of British respondents are more willing to choose AliExpress rather than Amazon when making cross - border purchases because AliExpress offers the same - quality products at more favorable prices. (36Kr)

Industry Trends

As the export tax rebate is about to be cancelled, the prices of photovoltaic modules have risen significantly

The prices of photovoltaic modules have risen significantly. Leading manufacturers such as JinkoSolar, LONGi Green Energy, Trina Solar, and JA Solar have successively raised their product quotes. The prices of mainstream modules have generally increased by 15% to 20% compared with the previous low, and the prices of some high - power products have increased by 50%. In this regard, Zheng Tianhong, an analyst of photovoltaic modules at Shanghai Metals Market, analyzed that this round of module price increase is the result of the superposition of rigid cost increase and policy window catalysis. The soaring silver price is the core underlying reason, and the adjustment of the export tax rebate policy is an important trigger. (Shanghai Securities News)

Oil prices fluctuate sharply, and airlines launch a "cost - balance defense war"

The risk of the Middle East conflict continues to linger, and the global aviation industry has tensed up again. Under the severe fluctuations of international oil prices, the stable operation rhythm of some airlines this year has been disrupted, and a "stress test" from the cost side has suddenly arrived in the geopolitical storm. Recently, starting from Cathay Pacific, many international and domestic airlines have successively raised the fuel surcharge for international routes, and response strategies such as fuel hedging, capacity reduction, and suspension of inefficient routes have also been intensively introduced. Whether it is cost control or cost transfer, under the multi - dimensional game, airlines have launched a "cost - balance defense war". Caught between the constraints on the demand side and the impact on the cost side, the game of airlines shows a certain degree of passivity. Some industry insiders are worried that some response strategies are also difficult to fully implement. How to walk steadily on the narrow cost - balance tightrope tests the industry's determination and operational wisdom. (Securities Times)

Guotai Haitong: Oil prices stimulate the demand for overseas new - energy vehicles, and are optimistic about the going - global of domestic brands

A research report from Guotai Haitong Securities said that in this round of oil - price cycle, the economic advantages of HEV (hybrid electric vehicle), PHEV (plug - in hybrid electric vehicle), and BEV (battery electric vehicle) have expanded, which is expected to drive their penetration rate in high - oil - price regions to increase, and domestic brands may face export opportunities. According to data from the China Association of Automobile Manufacturers, from January to February 2026, the export volume of passenger cars in China increased by 53.3% year - on - year, and the export volume of new - energy vehicles increased by about 110% year - on - year. With the high global oil prices in March as a catalyst, the annual new - energy export forecast is expected to be revised upwards. The report recommends core domestic brands with α in going - global. (36Kr)

This article is from the WeChat official account "Comprehensive Service Port for Zhejiang Enterprises Going Global", author: Zhejiang Enterprises Going Global.