Highlights in Advance | Exported to 86 Countries with a 24% Month-on-Month Sales Increase, Geely Auto Shares Its Exclusive "Secrets for Going Global"
The China Enterprises International Service Center will host the 2025 China-North Africa (Egypt) Bilateral Investment Themed Event on June 10, 2025. Geely Automobile Group, which has been continuously deepening its overseas strategic layout, is specially invited. Zhu Xufeng, the Executive Deputy General Manager of its Financial Center, will attend the event to exchange ideas with overseas enterprises on Sino-Egyptian industrial cooperation opportunities.
Event Time: June 10, 2025
Event Venue: 2F, China Enterprises International Service Center (Building 2, Wisdom Valley, Jiangdong Avenue, Qiantang District, Hangzhou)
Official Communication: Iman Hussein, the Minister-Counselor of the Consulate General of Egypt in Shanghai, will elaborate on Egypt's economic policies, investment tax incentives, and industrial blueprints. After the event, he will have one-on-one discussions with participating enterprises, answer questions on-site, and exchange needs for project resource docking.
Benchmark Guidance: Representatives of benchmark enterprises going global to North Africa (Egypt) and Egyptian-funded enterprises will share their experiences on-site. Starting from key issues such as Egypt's market environment and local employment, they will analyze new opportunities for going global to North Africa.
Roundtable Forum: Representatives of overseas enterprises and professional service providers will conduct in-depth discussions on the opportunities and challenges for enterprises going global to Egypt in the directions of intelligent manufacturing going global and product trade.
On January 15, 2025, Geely Automobile's Egyptian factory was officially put into operation, rolling out two models - Binyue and the fourth-generation Emgrand.
The Egyptian government expects that the annual demand for local automobiles will exceed $8 billion in the next 10 years. Against this backdrop, going global to Egypt is an important part of Geely's global "Systematic Going Global" strategy. Relying on Egypt's geographical and cost advantages, Geely aims to expand into the African and broader European markets. Geely Automobile plans to achieve an annual production capacity of about 30,000 vehicles at its Egyptian factory in the next three years and undertake more local assembly work for other models.
In addition to the automotive industry, industries such as textiles, building materials, and food deep processing in Egypt are also entering a golden period of development.
How can Chinese enterprises seize this opportunity to enter the Egyptian market?
How to solve problems such as cross-cultural management differences, local supply chain adaptation, and policy and regulatory compliance risks in the specific implementation process?
At the "2025 China-North Africa (Egypt) Bilateral Investment Themed Event" to be held on June 10, Zhu Xufeng, the Executive Deputy General Manager of Geely Automobile Group's Financial Center, is specially invited to share Geely Automobile's strategic layout and localization practices in overseas markets.
In recent years, Geely Automobile has shown strong growth momentum in overseas markets, continuously deepening its strategic layout in regions such as the Middle East, Asia-Pacific, Africa, Latin America, and Europe. In May this year, its overseas export volume reached 30,017 vehicles, a month-on-month increase of 24%; from January to May, the cumulative overseas sales exceeded 140,000 vehicles ; as of the end of March, its global sales and service network had covered more than 900 terminals in 86 countries.
Focus on Qiantang - Egypt
Bilateral Investment Development Opportunities
Event Agenda
13:30 - 14:00 Check-in and Admission
14:00 - 14:15 Opening Speech
Host's opening remarks and speech by leaders
14:15 - 14:30 Promotion of Qiantang District
Promotion of Qiantang District and China Enterprises International Service Center
14:30 - 15:00 Promotion of Egypt
Invitation of representatives from the Egyptian government/institutions/chambers of commerce
Introduction of investment opportunities in Egypt
15:00 - 15:50 Enterprise Sharing
Sharing of investment experiences by bilateral enterprises
16:00 - 17:00 Roundtable Forum
Discussion on investment cooperation models and experiences for going global to Egypt
17:00 Closing and Networking
Service providers for going global will communicate and discuss cooperation matters with participating enterprises.
*The event agenda is subject to the actual on-site process.
Welcome to Register
Enterprise representatives interested in participating in the event
Please fill out the registration questionnaire before 18:00 on June 9, 2025
You can participate only after receiving a formal invitation email from the organizer.
This article is from the WeChat official account "Hangzhou Qiantang Enterprise Going Global Service Base". Author: Zhejiang Enterprises Going Global. Published with authorization from Qiantang.
