The report states that the "new three exports" of Chinese culture are transitioning towards intelligent innovation globalization.

Wuhan, April 25 (Xinhua) -- The 2026 Annual Conference of the China Translators Association was held in Wuhan on the 25th. The Research Report on AI Translation and the "New Three" Cultural Exports released at the conference shows that with the empowerment of artificial intelligence technology, the "New Three" of Chinese culture are accelerating the transformation from labor-intensive localization to intelligent and innovative globalization in their overseas expansion.

It is understood that the "New Three" of Chinese culture, represented by online literature, online movies and TV dramas, and online games, have become important carriers and bright business cards for Chinese culture to go global, thanks to their advantages of digitalization, youth appeal, and high interactivity.

The report shows that in the field of online literature, leading overseas platforms rely on self-developed AI translation systems, significantly reducing translation costs. The daily output has reached the level of tens of millions of words, and simultaneous multi-language updates around the world have become a reality. In the field of online movies and TV dramas, AI subtitle generation, voice cloning, and lip-syncing technologies have shortened the multi-language dubbing cycle. The micro-drama track has significantly expanded its overseas market scale through the hierarchical delivery model of "testing the waters with AI and improving quality with human efforts." In the field of online games, AI is deeply embedded in the entire chain, including term management, quality inspection, and marketing material generation, strongly supporting the overseas sales of Chinese self-developed games.

Meanwhile, the translation industry is accelerating its transformation to a new form of human-machine collaboration. The hierarchical collaboration model of "empowering and enhancing efficiency with AI and having translators control the quality bottom line" has become a widespread consensus in the industry.

The report points out that although AI translation has significantly lowered the threshold for cross-language communication and improved the efficiency of overseas expansion, the internationalization process of the "New Three" of culture still faces challenges such as data security and compliance, cultural bias, and the balance between quality and cost. The report suggests that all parties in the industrial chain adopt a development strategy of differentiation, precision, and coordinated linkage to jointly solve the problems of going global.

The report was compiled by the China Translators Association. According to the data in the 2026 China Translation Industry Development Report released at the conference, the total output value of China's translation industry in 2025 was approximately 70.12 billion yuan, and the number of enterprises with AI translation as their main business reached 2,183.

(China News Service)